Venturi Video Optimization (VVO) enables mobile operators to cost-effectively deliver the best video viewing experience to mobile broadband-enabled laptops. VVO optimizes video content to minimize its consumption of wireless network resources while maximizing spectrum utilization, eliminating the barriers to mass adoption of video services.

The Video Challenge
It’s no secret that video usage is booming; by 2013 video is expected to make up 64% of wireless data traffic.  Currently wireless video delivers a sub-par subscriber experience with poor video quality, slow download speeds and interrupted video playback. As a result, operators are confronted with two conflicting demands. They want to offer the same video experience their subscribers are familiar with from wired broadband while at the same time managing the growth in traffic on their networks to ensure profitability.

The Venturi Solution
The Venturi Video Optimization solution optimizes Flash video in real-time to match mobile broadband network characteristics, resulting in delivery of smooth, high-quality video. Optimized Flash video is then played seamlessly within the embedded Flash player of the Internet browser. As a result, the Venturi solution enhances subscriber satisfaction by mirroring the wired broadband experience. At the same time carrier economics are improved as Video traffic volume is reduced.

HTTP Progressive Download
The majority of video today is HTTP progressive download. VVO ensures the challenges of dynamic wireless network conditions are mitigated when using this format.

Support for All Relevant Codecs
Support for Flash video with all required codecs, including H.263/Sorenson Spark, H.264 and VP6F.

Carrier-Grade IBM BladeCenter Hardware
With NEBS3 and ETSI core network compliance, the IBM BladeCenter delivers high capacity with carrier-grade 99.999% availability fully integrated into a chassis that is easily manageable with the VCentral Element Manager.

Compatible with the Venturi Optimization Engine
Venturi’s Adaptive Airlink Optimization™ further enhances video delivery to the subscriber’s device by transferring video data efficiently, reducing data retransmissions and ensuring fast data rate ramp up time. Thus the Venturi Optimization Engine reduces HTTP progressive download times even further.

Operator Benefits

Operator Control
VVO gives mobile operators the ability to define and control video playback with the option to set desired video and audio bit rate, video format, display size, screen resolution and video frame rate to avoid broken videos and frequent re-buffering.

Carrier-grade Scalability and Compatibility
VVO scales linearly to support the large number of concurrent video adaptation sessions found in Tier 1 operator networks. This ensures all subscribers have access to high quality video on demand. Remote management, monitoring and upgrades with N+1 redundancy and automatic failover ensure 99.999% uptime.

Flexible Deployment Options
VVO may be integrated with other value-added services or in a stand-alone deployment. There are many configuration options to support all network sizes, from a small deployment with two blades to the largest networks with many geographically distributed chassis.